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Tuesday, December 10, 2019
Competitive Business Strategy E-Learning Strategy
Question: Discuss about the Competitive Business Strategy of E-Learning Strategy. Answer: Material 1: The e-learning activity regarding business strategy: 1st paragraph: Key ideas: The current report describes a few key factors from e-learning module of the current course curriculum. The first material promotes business strategy activities that need to be undertaken by the contemporary firms to improve the customer value proposition and the overall brand sustainability. The e-learning activity provides critical knowledge regarding strategizing business activity in a competitive business environment. First of all, the current session clearly demonstrates the region and the marketplace where a firm needs to compete with the rivals. Secondly, the unique value proposition would also generate from a well-built strategic consideration. Another key factor is to utilise potential resources and unique capabilities to create brand value and attractiveness in the marketplace. Finally, a possible strategy needs to be considered to identify the ways of sustaining the unique value. The presentation also indicates that choice of market and the potential customers are also an important factor to exploit the benefits of the different business strategies. A similar fact stated by Agarwal and Ansell (2016) that the orchestras vision helps to bring the strengths in the marketplace to win the competition against the weakness of the enemy. Finally, a potential business strategy also provides a boundary line to a company regarding which is not to do. Eventually, the market competitiveness and strength increases. 2nd paragraph: The beneficial applications: An Australia-based furniture retail organisation Jardan Furniture has been chosen to conduct the reflection of the current study. The firm Jardan Furniture is an Australia-based furniture retailer. The present business profitability of the enterprise, it can be benefited by targeting the business venture more in the Asian market, where the competition is comparatively lower. Also, mass production with the online retailing presence can also help the firm delivering value-added services to the customers. The overall report shows that the strategic business management is necessary for the current organisation to drive organisational sustainability and the future growth prospects. Also, time management, targeting the audience and offering varied, unique selling proposition need to be prioritised before strategizing the new activities. Thus, the brand competitiveness can be improved. It produces customised designs for the individual clients. However, Mullins (2012) stated that the mass pr oduction technique could make a low-cost organisation provider, which can increase the sustainability of the firm. As the company mainly serves Australia and Dubai, another set of global presence can be initiated through employing the unique strategy. The Myrna (2009) stated that the right integration of the regional acquisition. Also, the strategic movement of the defence mechanism to the better industrial application could also facilitate the firm offering first mover advantages (Li, 2011) Therefore, a complex set of tactics and activities can be generated by a strategic adoption, which can help the brand improving its business sustainability in the global market. Material 2: The e-learning activity regarding innovation business model: 1st paragraph: The key ideas: The second material describes what stands for the innovation business model and how it could benefit the firm developing brand value and recognition in its global presence. The key concepts learnt from the e-learning are that the majority of the marketers needs to rethink about the innovation of business model. The lack of adequate innovation might lead to the failure of meeting future business opportunity as well. It is also a fundamental fact that change improves customer value. At the same time, it reduces the cost of the firm as well. In the words of Pavie and Egal (2010), innovation not only means to develop new, but it also ways to offer something new that nobody has done before. The key change consists of four basic principles that are the initiation, ideation, integration and implementation of the business innovativeness. The business model change helps the marketers to regenerate the strategy, and targeting becomes easier as well. It is also mandatory to generate value propo sition for the customers. Thus, higher business revenue can be generated. In addition, the organisations need to implement one business model at a time, and right communication must be made to maintain the flow of innovation process. 2nd paragraph: The beneficial applications: This strategy can benefit the firm Woolworths Limited, which is experiencing issues regarding its business innovation process. Despite having greater employee strength, the top management is imposing higher work burden on the employees. The attrition ratio is increasing, and the firm is failing to meet its long-term business goals. Eventually, the employees are failing to deliver innovativeness as well. Thus, the company could learn from the competitors and reinvent the business model, not just the innovation. Therefore, Woolworths Limited can improvise 55 different change patterns and compare the outcome with the existing approaches of the competitors. Phillips (2009) also stated that over emphasising sometimes create issues in the change process. Therefore, a potential business innovation model could help the firm, attaining top managements commitment and overcoming the business innovation barriers in the international trade venture as well. Knowing the target customer could assist the company, identifying the strengths and weakness of the firm to compete in the market (Andries and Debackere, 2013). It has been determined that potential innovation on operational and HRM practices of Woolworths would also be required an adequate sponsorship program. The right innovation approach will not only create higher brand value, but it will also reduce the cost of the Woolworths business as well. Thus, a composition of strategic business management and business model innovation could help the current firm managing the brand sustainability and profitability in the global platform. The combination of effective operational and business innovation strategies could help the firm grabbing future opportunities. Also, Lindgren (2012) also stated that several times the contemporary organisations fail to utilise the over frequent invented syndrome. Therefore, the firm could rethink its innovative business model, and the management could offer a potential sponsorship program. Ther efore, a customised value can be provided to the customers. Hence, greater innovation and brand sustainability can be attained by the firm Woolworths. References: Andries, P. and Debackere, K. (2013) Business model innovation: Propositions on the appropriateness of different learning approaches, Creativity and Innovation Management, 22(4), pp. 337358 Lindgren, P. (2012) Business model innovation leadership: How do SMEs strategically lead business model innovation?, International Journal of Business and Management, 7(14), pp. 122124 Pavie, X. and Egal, J. (2010) Christensens innovation model and responsibility: The issue of integrating responsibility in a disruptive innovation model, Projectics Proyctica Projectique, 6(3), p. 69 Phillips, J. (2009) Defining your innovation model: 10 facets of innovation, International Journal of Innovation Science, 1(1), pp. 112 Agarwal, R. and Ansell, J. (2016) Strategic change in enterprise risk management,Strategic Change, 25(4), pp. 427439 Li, J. (2011) Rethinking international and global strategy,Global Strategy Journal, 1(3-4), pp. 275278 Mullins, J. (2012) PLAN B: RE-THINKING FUNDING, Business Strategy Review, 23(4), pp. 4749. Myrna, J.W. (2009) How to ensure your recessionà ¢Ã¢â ¬Ã fighting game plan gets implemented, Business Strategy Series, 10(3), pp. 173180
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